MYOB for Resellers in Australia — Is It Right for You?

MYOB is excellent — for the businesses it was designed for

MYOB has been the go-to accounting platform for Australian small businesses for decades. It's well-suited to established businesses with employees, complex payroll requirements, and traditional accounting needs — invoicing, bills, and financial reporting. For a business with a team, a physical location, and a need for comprehensive payroll compliance, MYOB is a solid choice.

For solo resellers, the picture changes significantly. MYOB's pricing is designed for business users, not for someone who resells part-time or full-time but at a smaller scale. The user interface, while improved in recent years, is still more complex than what a reseller who just wants to track their eBay and Depop income needs. And like every other general accounting platform, MYOB has no native connection to reselling platforms — no eBay import, no Depop integration, no understanding of what a "final value fee" or "shipping label" cost means in context.

For a solo reseller running a lean operation across one or two platforms, MYOB asks you to learn and maintain a system designed for a significantly more complex business than you're running. Franked starts from the other direction — built specifically for resellers, with the exact features you need and none of the overhead you don't.